The Collaborative has been nominated for the 2019 Capital Region Marcom Awards, recognizing area organizations and campaigns created between July 1, 2018 and June 30, 2019 for excellent work in marketing and communications. The New York Capital Region Chapter of the American Marketing Association and the Public Relations Society of America NY Capital Region Chapter will present the winners on Nov. 20 in the GE Theatre at Proctors, Schenectady.

Awards will be presented in categories such as marketing, public relations, public and government affairs, integrated campaigns as well as tactics including media relations, websites and print publications (such as yours truly).

Winning tactics will be judged on quality, creativity and resourcefulness and campaigns will be judged on both type and the client’s overall marketing communications budget.

Tickets to attend the awards ceremony at Proctors are available here.

Here is a list of this year’s finalists:

Integrated Marketing Campaigns:

2k Design
on behalf of Erie Canalway National Heritage Corridor
Canalway Challenge

Baker Public Relations
on behalf of HV Gamer Con 2019
HV Gamer Con 2019

Baker Public Relations
on behalf of Palette Cafe
The Opening of Palette Cafe

Marketing Campaigns:

AngioDynamics
on behalf of Flynn
VenaCure EVLT Marketing Campaign

Beech-Nut
Bringing Real Food to More Babies

Creative Materials Corporation
Spring/Summer 2019 Featured Tile Collections

Siena College and Creative Communications Associates
The Siena Guarantee

The Martin Group
on behalf of Albany Law School
We Rise Together Capital Campaign

The Martin Group
On behalf of Excelsior College
Excelsior College 2018 Brand Campaign

Public Relations Campaigns:

Capital Region BOCES
Five Divisions: ONE BOCES – Unifying Employees for a Culture of Engagement

The Martin Group
on behalf of the Mental Health Association in New York State (MHANYS)
Mental Health Association Launches School Mental Health Resource & Training Center

Media Relations:

Bestpass
Bestpass Nationwide Media Relations Campaign

Printed Publications:

2Communiqué
on behalf of Noble and Greenough School
Noble and Greenough School, A Day. A Life.

Brightside Up (formerly Capital District Child Care Council)
Home & Classroom Magazine

Corning Place Communications
on behalf of Unshackle Upstate
Unshackle Upstate’s 2019 Legislative Agenda

Interfaith Partnership for the Homeless
Annual Appeal, “The Story of Chris”

Proctors Collaborative
The Collaborative Magazine

Skidmore College
Skidmore College Admissions “Lead Promotional Piece”

The College of Saint Rose
Undergraduate Admissions Viewbook

The Martin Group
on behalf of Albany Law School
We Rise Together Capital Campaign Brochure

The Martin Group
on behalf of the Albany Institute of History & Art
Our Fifth Century campaign brochure

tyny co.
on behalf of the Port of Albany
Port of Albany 2019 Annual Report


Videos:

American Heart Association
Go Red for Women Survivor Video

Beech-Nut
Ask a Baby: Apple Farm

Capital Region BOCES
They Are Because We Are – Emma Detlefsen

Capital Region BOCES
Specialized Supports for Students Enrolled at Capital Region – Dyhanna’s Story

Mountain View Group
on behalf of GE Power
Energy Transformation Series

Mountain View Group
on behalf of GE Healthcare
Pristina Product Portfolio

Proctors Collaborative
Proctors Collaborative School of Performing Arts videos

The College of Saint Rose
Knight for a Day Campus Tour

The College of Saint Rose
Any Time, Any Way MBA

The Martin Group
on behalf of Albany Law School
We Rise Together Capital Campaign Video


Websites:

AngioDynamics
on behalf of Flynn
VenaCure EVLT Patient & Practitioner Website

Brawn Media
On behalf of Fort Ticonderoga
Fort Ticonderoga Web Design and Development